LinkedIn kills another scraper/buying-intent/API-abusing tool.

What happens to your profile after LinkedIn shuts down these tools and goes after the accounts using these abusive tools?

When's the last time you sent a letter or card or book in the mail to a prospect?

You say, "I'm really great once I get in front of a qualified prospect," just like every other AE...BizDev...

Client Success Something or Other...Revenue Enhancement Specialist...

Customer Success Evangelist...Business Development Ninja...Growth Hacker...

Client Acquisition Guru...Market Penetration Strategist...

Relationship Cultivation Expert...Revenue Optimization Wizard...

Customer Journey Architect...Solutions Evangelist...

As long as you hide from, run from, cower from your REAL job—SALES—you're gonna suffer unnecessarily...continuously...repeatedly.

Your job, as a PROFESSIONAL salesperson, is to get in front of qualified prospects.

Your job, as a PROFESSIONAL salesperson, is to DISQUALIFY prospects.

Your job, as a PROFESSIONAL salesperson, is to sort, sift, and separate the wheat from the chaff.

Your job, as a PROFESSIONAL salesperson, is to find a need and fill it.

Your job, as a PROFESSIONAL salesperson, is to ask questions your prospects can't answer.

Your job, as a PROFESSIONAL salesperson, is to make your prospects admit they have a pain, quantify that pain, and take action to address that pain.

Your job, as a PROFESSIONAL salesperson, is to be the most fully human person they've spoken to in years...maybe ever.

Scrapers and APIs and article spinners and mass mailers and bots and chats and Magic Eight Balls and Ouija boards can only do so much. (Avoid those Ouija boards. They're from the devil, but I digress.)

By all means, leverage technology to streamline your prospecting, but don't use it to totally replace you.

YOU are the killer app...well, you're supposed to be.

If your shortcut tool is walking the line of what's allowed online, invest in some human sales training.

Or not.

There will always be a dude...with a beard...in a basement...and body odor...who found a loophole and will sell you a subscription to their magical tool that "replaces 10 salespeople for pennies."

Market like you mean it.Now go sell something.

P.S. I help you create reliable, proven processes for sales and marketing in 12 Weeks To Peak™. It’s private coaching/training/consulting for you and/or your team.

Interested?

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