For BJJ Practitioners Who Play The Long Game
Learn, Earn, and Grow With Your BJJ Peers
BJJ and Biz connects grapplers who are serious about business—entrepreneurs, sales leaders, and executives who understand that the discipline of the mat translates directly to success in the market. Any belt. All business.
77,000+
Listeners & Followers
800+
Podcast Episodes
$35M+
Personal Sales Since 1997
5,500+
Customers In 28+ Countries
29
Years in Sales
20+
Years Entrepreneurship
BJJ Is Hard. Building Your Business Is Hard. That's Why We Do It Together.
You show up to train when you don't feel like it. You've been submitted thousands of times and kept coming back. You understand that ego is the enemy and that fundamentals never stop mattering.
But here's the problem: most business advice comes from people who've never been tested. They've never felt the pressure of someone trying to choke them unconscious. They don't understand that business, like Jiu-Jitsu, rewards patience, timing, and relentless preparation.
BJJ and Biz is different. This is a community of grapplers who speak your language—who know that "position before submission" applies to sales pipelines, that "tap early" means knowing when to pivot, and that the grind never stops. Whether you're a white belt or a black belt, if you're serious about business, you belong here.
What Members Are Saying
"You're one of the few people that I actually subscribe to and read on a regular basis because A) You're a good writer and B) You make sense."
Jeffrey Gitomer
Best-Selling Author & Award-Winning Sales Trainer
"Our retainers have increased from between $175k-$200k per month to $250,000 per month within 90 days thanks to your training."
Zach Smith
President, Funded Today
"I am never wasting my money with anyone else. Send me an invoice. SERIOUSLY… This is BOMB, Wes. Thank you."
Dione Moser
Founder, Co-Working Connection
"Dude, you were born to sell!"
Landon Ray
Founder & CEO, Ontraport
Meet Wes Schaeffer
I'm Wes Schaeffer—Air Force veteran, 29-year salesman, 20-year entrepreneur, father of seven, speaker, author, podcaster, and BJJ black belt.
I've helped startups and Fortune 500 companies grow their sales. I've hosted over 800 podcast episodes. And I've spent thousands of hours on the mats learning lessons that apply directly to business.
Now I'm focused on one thing: helping grapplers build businesses as strong as their game.
Coming Summer 2026
Live 2.5-Day Intensive Events
Train. Learn. Connect. Join fellow BJJ practitioners for an immersive weekend of business strategy, live training sessions, and deep networking. Limited to 30 attendees per event.
Day 1: Foundation
Business diagnostics, goal setting, and evening training session
Day 2: Strategy
Sales systems, marketing deep-dive, hot seats, and open mat
Day 3: Action
90-day action plans, accountability pairing, and closing ceremony
Join the Waitlist
Be first to know when tickets go live. Waitlist members get early access and exclusive pricing.